Our Customer & Growth experts
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Digitalization has dramatically altered the relationship between customers and companies in B2B and B2C. The digital customer experience is an opportunity for new entrants and a challenge for incumbents, and a key question in our consumer-driven world is, how can we make better use of digital assets to improve loyalty, accelerate eCommerce, and create disruptive business models to develop sustainable growth?
Successful companies understand the needs and preferences of consumers. These companies satisfy customer expectations for continuous improvement and innovative, meaningful and contextualized experiences, simplicity, and speed. They know not only how to create a compelling digital experience, but they also know how to disrupt their own business models, salesforce, operations, and CRM to prevent customer churn to the competition. They can enlarge their product range and leverage the ecosystem to get the most out of the platform economy.
We enable businesses to create close relationships with their customers and grow their business.
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Angelini Pharma leverages Salesforce to provide a seamless experience for healthcare professionals
In its quest to improve interaction with healthcare communities across countries, Angelini Pharma leveraged a co-creative approach for customizing Salesforce with personalized features. Supported by BearingPoint, Angelini Pharma is now able to easily adapt its communication with healthcare professionals and make the overall experiences more effective and engaging.
Building a unique shopping experience through a personalized e-commerce platform
A leading luxury skincare brand creates a unique online shopping experience for its customers to further strengthen the relationship with them. The company worked with BearingPoint to set up a new e-commerce platform that allows them to have a comprehensive view of customers, creating a strong revenue stream.
The human touch: brands must fully embrace their customer’s ethical approach
Leading brands are adopting a positive approach to the issues facing society today. Whether the considerations are environmental, ethical or social, firms are taking steps to humanize themselves with potentially far-reaching consequences.
This sea change is not just down to consumer demand. It’s also about a drive from companies themselves to live the values they claim publicly. So what’s needed to deliver in the 21st century?
Customer Experience 2023: Excellence on all fronts
As a result of successive crises - economic, health, geopolitical, etc. - customer relationship management has been thrown into turmoil. The return of inflation and the critical environmental and geopolitical situations have had an impact on all individuals: citizens, users, members, and consumers. These events have changed their relationship with the world, which includes companies of which they are customers or users.
RGF Staffing: Blending technology and customer experience to create staffing solutions that are faster, simpler, and closer to all
Recruitment trends change as the markets evolve towards a highly digitalized era. With BearingPoint's help, RGF Staffing is now ready to address the job seekers’, clients’ and employees’ journeys with a tech-driven and customer-centric approach.